Strategic Communications

Persuasive, Behavior-Changing Communications

At Vencore, we help our customers stay a step ahead of the competition by delivering mission-driven solutions that proactively anticipate and influence the information environment. Our analytical capabilities, blended with our deep understanding of audiences, decision-makers, and decision making processes, allow us to provide our customers with insights that precisely influence behavior.

Communication Analysts at Vencore are experts in persuasive, memorable, behavior-changing strategic communications.  Our proprietary, evidence-based analytical capabilities provide our customers with actionable insights into the information environment in four mission critical areas:

  • Understanding target audiences
  • Understanding competitors/adversaries
  • Developing strong communication strategies
  • Optimizing communications – to achieve desired influence effects

We harness an analytical methodology rooted in the natural processing of the human mind and the principles of human psychology, memory, and cognition and their effects on human behaviors and attitudes. Our methodology has been proven to be highly flexible and adaptable at addressing unique communications problem sets in both the private and public sector.

To learn more about our strategic communications capabilities and services, please visit our PhaseOne line of business website.